About KashtoCash
Hold Kashmir, Grow Wealth.

KashtoCash is the premier digital gateway to the soul of Kashmir, a curated online marketplace dedicated to empowering the valley's master artisans and connecting them with a global audience of discerning buyers. We are more than a platform—we are a movement to preserve heritage, ensure economic fairness, and bring the timeless artistry of Kashmir directly to your doorstep.

Our Mission in Action:
For Our Artisans & Sellers:
  • A Stage for Authenticity: Showcase and sell your Geographical Indication (GI) tagged creations—from intricate Pashmina shawls and hand-carved walnut wood to vibrant Papier-Mâché art—to a worldwide market that values heritage over mass production.
  • A Fair-Trade Ecosystem: We dismantle the traditional chain of exploitative middlemen. Our model guarantees direct earnings, transparent pricing, and 100% of the fair product value going directly into the hands of the creators.
  • Your Story, Amplified: Utilize our platform's tools to share your narrative through photos and videos, transforming every sale into a personal connection between the maker and the collector.
For Our Buyers:
  • Own a Legacy: Each piece in our curated collection is rigorously verified for authenticity, ensuring you invest in true heirloom-quality crafts that carry the soul of Kashmir.
  • Conscious Consumption: With every purchase, you directly support artisan families, sustain centuries-old traditions, and participate in a virtuous cycle of ethical commerce. Our traceable sourcing allows you to "know your maker."
Why KashtoCash is Your Trusted Partner:
  • Kashmir-First Pledge: We are purists. Every single product is conceived, designed, and crafted exclusively in Kashmir—no imports, no imitations.
  • Dual Empowerment Engine: We create wealth by empowering our sellers with profitable access to global markets and enriching our buyers with priceless cultural assets.
  • Seamless Digital Experience: From secure, multi-platform payments and robust global logistics to dedicated 24/7 support, we ensure a journey as refined as the crafts we offer.

"Bringing the legacy of our valley to your world—authentically, ethically, seamlessly."

About Alar Engineers Pvt Ltd
Building Trust Through Innovation.

Alar Engineers Pvt Ltd is a forward-thinking, technology-driven engineering solutions provider, rooted in the resilience and beauty of Kashmir. Since our establishment, we have been committed to building a legacy of integrity, precision, and positive community impact.

Our Core Philosophy:
  • Precision Engineering for the Future: We specialize in delivering innovative and precise solutions across critical sectors, including sustainable infrastructure, renewable energy, and advanced technology systems. Our projects are benchmarks of quality and durability.
  • A Foundation of Ethical Practice: Our operations are built on an unwavering commitment to transparency, employee welfare, and corporate responsibility. We believe that ethical business is the only sustainable business.
  • Deep-Rooted Social Responsibility: Our commitment extends beyond balance sheets. We actively channel our resources and profits into initiatives designed to empower local communities, foster skill development, and create lasting social value.

"For us, true success is measured not merely in projects completed, but in lives positively improved and communities tangibly empowered."

The Synergy

KashtoCash is a proud social impact initiative born from Alar Engineers' commitment to sustainable development and technological innovation, channeling our core expertise to uplift the cultural and economic fabric of our home.